Tridge is a South Korean agri-data unicorn with a mission to empower the global agri-food supply chain through data. The task was to elevate the company’s overall branding through a sophisticated and elegant visual system that could be applied to all external and internal touchpoints.

Inspired by the logo itself, we created a modular design system that expresses the idea of connection through a line that bridges elements together.

We also created a manifesto that embodies the values of the brand and what it stands for, a product introduction video, and at the end of the year, we also released a Year in Review video to showcase the company’s successes to attract new investors.